Hospitality

The Ives apartment complex in Wheat Ridge, Colorado, officially opened its doors in June 2024. The 50 condominiums currently available were designed with beauty and sustainability in mind.

Partnering with Ecumen, the Latitude team collaborated on the signage using Design-Build, which includes working directly on planning, design, manufacturing, and installation for four locations across Iowa. The goal was to enhance the resident experience through practical and aesthetically pleasing signage. Check out out CopperWood now!

Latitude teed up a turn-key design solution for Dormie Network, a collection of national golf clubs.

Multiple illuminated logos serve as a beacon for this new music hall and a three-sided digital message center announce upcoming shows in Waukee, Iowa.

Nestled between the ski resorts in Breckenridge and Keystone is the charming town of Frisco in Summit County, Colorado. As the area grew in popularity with tourists, the need for public transportation also grew.

The park is home to eight youth softball and baseball fields, outdoor basketball courts, a tennis court, four pickleball courts, a sand volleyball court, several playground areas, three shelter houses, a sledding hill, community gardens, green spaces, and a one and a half mile outdoor walking path.

A collaborative approach to outdoor signage for this 66-acre sports complex hits a homerun.

Neumann Monson, Riverside Theatre, and Latitude come together to create a seamlessly updated look, with a nod to the Art Deco origin, at this property on Iowa City's popular Pedestrian Mall.

The 100-year-old Hotel Fort Des Moines boasts creative architectural signage as part of its complete restoration.

Digital monument sign, wayfinding signage, interior ADA signage, graphics, and a history wall for a new indoor-outdoor community space in Johnston, Iowa.

Check out a BIG new sign that is sliding into the 2021 Iowa State Fair. Along with donor signage updates that happen yearly and ways you can join in the fun!

Small town usually means a big community, especially in Woodbine, Iowa. This new facility is state of the art, and so is the signage.

The donor wall design is essentially a blank slate for the “Spirit of Generosity” to grow. With the goal of honoring the character and generous spirit of Iowans, this donor campaign gives ample opportunity at many giving levels with donations starting at $100. See how the design came together and what the finished wall looks like.

An iconic stadium gets bold updates for the 2019 football season. See how signage enhances and emblazons the experience and spirit through brand signage, custom signage, wayfinding signage, donor walls, and environmental graphics.

Today's student housing is nothing like the dormitories of old. At the University of Iowa, Burge Hall is a small community tucked within the larger campus landscape. In addition to housing more than 900 residents, it also hosts a marketplace and a convenience store.

Boutique hotel signage is the cherry on top of a beautiful sundae. With a higher, more architectural, design this type of signage most often reflects the character of the project. In this historical renovation, a school from 1921 in the heart of Grinnell, Iowa gets rejuvenated into a boutique hotel with thoughtful nods to its educational beginnings.

This historic theatre has a mission to create affordable, family-friendly movies and entertainment. The exterior signage is a nod to the past with a classic illuminated marquee style with a changeable message board. The community, a local board, history, and value engineering were all key pieces for the success of this project.

Bringing a signage partner on board early is important. In this hospitality project the early collaboration with the developer allowed the ability to see and solve potential architectural signage issues before they became a problem for the hotelier. A plan to win for everyone.

Iowa shoppers have a new destination to discover at the Outlets of Des Moines in Altoona. This new shopping oasis was brought to the Des Moines metro area by New England Development of Boston. During the design and construction of the outlet mall New England Development turned to us as the experts and the signs were manufactured—just 40 miles from the mall.

Grinnell College is undergoing a multi-year project to transform the campus’ landscape. The first phase of project began in Spring of 2017 with updates to the college’s golf course. The architect came to Latitude with an idea.

Kum & Go convenience stores recently began an extensive rebranding process. To bring their new brand vision to life, Latitude was tasked with taking conceptual marketing designs for the new stores and developing a complete architectural signage package.

Latitude worked to create a very distinct signage system that showcases the overall brand requirements of The Flats, located in the historic Howard Street Apartment District on the fringe of downtown Omaha.

Illinois' OakBrook Park District, created in 1962, owns and maintains seven parks. The district desired a new building identification and wayfinding program that was both durable and flexible, but with a design to complement the park surroundings.