Case Study: Illinois Tool Works

Illinois Tool Works (ITW) was founded more than 100 years ago, and has become one of the world’s leading diversified manufacturers of specialized industrial equipment, consumables, and related service businesses. ITW has company operations in 57 countries, in nearly every corner of the globe. In 2015, ITW moved their headquarters to a new corporate campus.

Latitude provided multiple brand and space identification signage projects on this new campus. Most brand signage featured custom, highly detailed images requiring precise detail to specification and rigid fabrication standards. Each sign project enhanced the particular environment through color, imagery, content or dramatic effect.

The entire scope was based around an aggressive approach and sharp focus to their brand identity.

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